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ambassadors

TERJE HAAKONSEN (NOR):
3x Snowboard World Champion & 5x European Champion
The snowboard legend

Haakonsen (10/3/1974) started snowboarding at the age of 14. He is an icon in his native Norway and the most legendary freestyle snowboarder in the world. He gained equal notoriety when he refused to go the 1998 Olympics in Nagano because of his conviction that snowboarding is not a competition between nations, this despite being the top favorite to win. Consequently he started his own competition called “The Arctic Challenge” in 1999 which is held yearly as part of the Ticket to ride Tour. Terje competed in “The Arctic challenge” 2007 at the age of 33 and jumped 9.8 m high, winning the highest air contest. This is world record and the highest air ever measured in a quater pipe.
Terje is one of the most aware athletes in the extreme sport world. He traveled several times to the Atlantic Rainforest on surf trips starting back in 1998. He would like to use his celebrity factor to raise awareness on the Atlantic Rainforest.

NICOLAS MUELLER (SUI) :
Snowboarder of the year 2006 & 2008

Nicolas Mueller was born on 4/25/1982 in Zürich, Switzerland. Nicolas snowboards since 1992, skateboards since 1994 and went professional in 2000. Many of his peers describe him as the perfect snowboarder. Nicolas Mueller avoids all FIS competitions and competes only in important “Ticket to Ride” world tour events. Besides winning titles in Japan, USA and Europe he is also known for his many film roles with Absinthe Films. Style is very important in snowboarding! It is the basis to all tricks. And in snowboarding, style equals Nicolas Mueller. He and his team mate Terje dominate this aspect of the sport. In 2006 and 2007 he was elected “Rider of the year” by his peers such as Shaun White, Travis Parker and Dany Kass in “Snowboarder Magazine”.
Vegetarian Nicolas has been to the Atlantic rainforest twice on surf trips. He appreciates the huge diversity of plants and animals, but was also shocked to learn that 93% of this rainforest has been destroyed. Through his engagement he primarily wants to reach out to his generation to make them aware of this environmental hotspot.

MALIA (Malawi):
Singer

Malia is a singer from Malawi whose debut album Yellow Daffodils has been released in 2002. Her mother is from Malawi and her father is from the United Kingdom. She moved to London when she was a teenager. A budding singer, she heard a French song by Liane Foly while in New York and made contact with the French producer of the song, André Manoukian. She is up to now working with him. Her video clip Purple shoes is noticeable because she walks in the streets singing throughout the clip, wearing only those shoes. Malia get’s inspired by the Atlantic Rainforest and wants to raise awareness!
www.malia-online.com

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